Formula.
Network unconfirmed
Start conversations with the right people

Formula.

Projects find users by on-chain criteria and offer BNB rewards for a first reply.
Users choose whether to participate, claim message rewards, and keep the conversation going.

No transfer approval at login
View your platform balance details
Track on-chain deposits and withdrawals

See how a conversation begins

See the message and reward before deciding to reply.
From invitation to claiming a reward, every step is clear.

P
First message from a promoter
0x8A2...F31 · Message reward
Example flow

We would love your honest feedback.

Hi! We are improving an on-chain data tool and would love to know how you track asset changes and transactions. What is the main problem you would like solved?

Claim after your first reply
0.003 BNB
01 / Review the message and reward, then decide

Connecting a wallet is not permission to spend its assets

More than a promise of security.
Understand the permissions requested and where funds go, then decide for yourself.

For users: earn rewards without a deposit

Normal login only requests a signature to verify address ownershipNo token allowance, NFT operation, or asset-transfer approvalWithdrawals transfer funds from Formula to your current wallet
No permission to debit your wallet is neededFormula cannot use a login signature to move your wallet assets

For promoters: use a dedicated wallet to limit exposure

Create a wallet dedicated to FormulaKeep only your planned campaign budget and necessary gasYou do not need to connect your main wallet. Each deposit is an individually confirmed BNB transfer, not an ongoing debit approvalA dedicated wallet limits exposure
Traditional DeFi platforms
Formula
Transfer approval
An approve() allowance is required
The platform can transfer assets within your allowance
Login does not request debit approval
Confirm each BNB deposit transfer
Security model
Relies on audits and endorsements
Contracts may still contain vulnerabilities or be attacked
The platform manages deposited budgets
Withdrawals are subject to limits and risk controls
Fund control
Approval gives the platform permission to act
Deposited budgets are held in platform custody

Two goals, two clear paths

No platform terminology to learn first.
Explore projects and earn rewards, or find the right people to talk to?

I want BNB rewards

01

Connect wallet

Sign in and agree to join. No deposit needed

02

Read and reply

Choose which invitations to answer. Your first reply unlocks that message's reward

03

Claim to your Formula balance

Claim unlocked rewards into your withdrawable user balance

04

Withdraw or keep talking

Withdraw to your current wallet when eligible, and continue the conversation

• Joining does not guarantee messages or a fixed income
• Further replies do not earn this first-message reward again

I want to promote

01

Connect and deposit

Use a dedicated wallet with your campaign budget and gas

02

Filter your target users

Filter opted-in users by public on-chain activity and platform criteria

03

Set your budget and send

Write your message and confirm the reward and referral split

04

Review responses and follow up

Track delivery, replies, and claims, then follow up with respondents

• For project teams, KOLs, and individuals
• Rewards encourage first replies, not guaranteed sales or conversions

Why Formula

Real users

On-chain criteria for precise targeting

Two-way conversations

Go beyond one-way ads with direct conversations

Fund security

Login does not authorize debits. Deposited budgets are held in platform custody and carry custody risk

Referral rewards

Share your link and earn a 3% commission when referred users are selected

Transparent and verifiable

Track deposits and withdrawals on-chain and review platform records

Early subsidies

Projects may receive subsidies during the first 3 months

Get started

For users

Want to earn BNB rewards?
Connect your wallet to receive messages

Connecting does not approve asset transfers

For promoters

Want to reach real users?
Fund your campaign and send targeted messages

For project teams, KOLs, and individuals

Your questions, answered

Wallets, rewards, and campaign budgets:
here are the rules worth knowing.

Normal login only requests an identity signature to verify address ownership, without token allowances, NFT operations, asset-transfer approvals, or gas. Formula cannot move your assets with this login signature. Not every signature is safe: verify the domain and content, and reject requests you do not understand.